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first published week of: 10/16/2017
No, not the guy from MASH! This Radar, a New York City-based location platform for mobile apps, raised $2m in seed funding.The round was led by Accel Partners, with participation from Expa and Fuel Capital.The company intends to use the funds to continue to expand operations and further develop the platform.
Radar is a location platform for mobile apps. You can use Radar to add location context and tracking to your apps in <10 lines of code.
The platform has three products: Geofences, Insights, and Places
Geofences. The company claims that its geofencing is more powerful than native geofencing found in iOS and Android devices. It provides a cross-platform support fo unlimited geofences, polygon geofences and stop detection. Thus, once established radar's geofencing tells you when the user has entered and exited the geofnece.
Insights primary function is to learn a user’s approximate home and work locations and tell you when a user is at home, at work, or traveling.
Once Radar learns approximate home and office locations, it creates events when a user enters or exits his/her home, enters or exits their office, and starts or stops traveling.
Places Want to know when a user visits a place, even if you haven't set up a geofence for that place? You can with Radar, because Radar is integrated with Facebook Places, the same place database that powers Facebook and Instagram, with over 140M places worldwide. All place events have confidence levels, and places may have one or more categories and a chain